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when did discover card start sponsering nhl

Have you ever seen the Discover Card logo while watching an NHL game? It has been around for a while, but do you know when it began to get involved with the National Hockey League? Let me tell you a bit about it.

I remember back in the early 2000s, when my family and I watched an NHL game for the first time. We were awed by the speed and skill of the players, but suddenly we noticed something strange: a Discover card logo had suddenly appeared on the ice! We were confused at first, but then realized that the company had started to sponsor the National Hockey League.

Discover was one of the first companies to strike a deal with the NHL and it was a big hit. Everyone was buzzing with anticipation to see what this new partnership would bring. It seemed like a match made in heaven, and from that point on, the NHL and Discover had become synonymous.

This move was a win-win situation for both parties. For the NHL, it was a gateway of exposure to thousands of potential fans, and for Discover, it was a way to gain loyalty from a fresh audience. It was so successful, in fact, that other companies quickly followed suit and began to sponsor the NHL as well, introducing even more exposure and loyalty for both organizations.

But, as with most of our lives, things change and this partnership was no different. In 2016, the relationship between Discover and the nhl shop came to an end. There was no clear explanation as to why, but many suspect it was because Discover had become too big for the NHL to handle.

However, the original partnership between the two still stands as one of the most significant relationships ever. Through this union, the NHL gained enough exposure to make it one of the most popular sports leagues in the world and Discover gained even more loyalty from their already-large customer base.

It’s amazing to think about what could have been, had Discover stayed with the NHL for longer. Who knows how our lives and the nhl jerseys would be different? Nevertheless, I’m grateful for the partnership that they had and the impact that it had on what we know today.